This document outlines the cookie and privacy policies of Farmina, a company focused on pet nutrition. Understanding these policies is crucial for users to know how their data is collected, used, and protected when interacting with the Farmina website. The website utilizes various types of cookies, categorized into necessary, statistical, and marketing cookies, each serving a specific purpose in enhancing user experience and providing relevant services.
Necessary Cookies
Necessary cookies are fundamental for the basic functionality of the Farmina website, ensuring a smooth and accessible browsing experience. These cookies enable essential features such as page navigation and access to protected areas of the site. Without them, the website may not perform optimally.
- SESSID: This cookie preserves the user’s session status across different pages, allowing seamless access to restricted sections of the website. Its expiration is set to the end of the user’s session.
- farmina_lang: This cookie stores the user’s preferred language selection, ensuring the website is displayed in the language they choose. It has an expiration period of one year.
- cookie_test: Used to verify if the user’s browser is configured to accept cookies, this cookie helps ensure the site’s functionality. It expires after 60 minutes.
- CookieConsent#: This cookie records the user’s consent status for cookie usage on the current domain, helping to manage privacy preferences. It is valid for one year.
Statistical Cookies
Statistical cookies play a vital role in helping website administrators understand user behavior and interaction patterns. By anonymously collecting and transmitting data, these cookies provide insights into how visitors engage with the website, allowing for improvements and optimization.
- _gid (Google): This cookie generates a unique identifier used to compile statistical data on website usage by visitors. It expires after one day.
- _gat_farminaGlobal (Google Analytics): This cookie, used by Google Analytics, collects data on the frequency of user visits, including information about their first and most recent visits. It expires within seconds.
- _dc_gtm_UA# (Google Analytics): Similar to _gat_farminaGlobal, this cookie also assists Google Analytics in gathering data on user visit frequency and recency. It expires within seconds.
- _ga (Google Tag Manager): Registered by Google Tag Manager, this cookie creates a unique ID for generating statistical data about how visitors utilize the website. It has an expiration of two years.
Marketing Cookies
Marketing cookies are employed to track website visitors and deliver advertisements that are tailored to their interests and online behavior. The objective is to present relevant and engaging ads, thereby increasing their value for third-party publishers and advertisers.
- _fbp (Facebook): This cookie stores and tracks user visits across various websites, aiding in targeted advertising efforts. It expires after three months.
- ads/ga-audiences (Google AdWords): This cookie is utilized by Google AdWords to re-engage visitors who are likely to become customers, based on their online activities across different websites. It expires at the end of the session.
- test_coockie (Google): Used to check browser cookie support, this cookie is essential for ensuring certain website functionalities operate correctly. It expires in one minute.
- _gcl_au (Google AdSense): This cookie, used by Google AdSense, helps test the effectiveness of advertising campaigns across all websites that utilize their services. It expires after three months.
Farmina is committed to transparency and providing users with control over their online experience. For more detailed information, users are encouraged to review the comprehensive Cookie policy and Privacy Policy.