This Privacy Policy outlines the commitment of Blackdog Wear to managing your Personal Information, in compliance with the Australian Privacy Principles (APPs) established by the Privacy Act 1988 (Cth). Our core mission at Blackdog Wear is to design and manufacture high-quality products that enhance the bond between humans and dogs. To achieve this, we sell our gear, enabling us to sustain our operations and employ talented individuals who contribute to the creation of Black Dog products.
To facilitate the delivery of your purchased goods, process payments, and maintain clear communication regarding your order, we are required to collect your contact and payment details.
Understanding Personal Information and Its Collection
Personal Information is defined as any data that identifies an individual. This includes, but is not limited to, names, addresses, email addresses, and phone numbers. We gather this information through various channels: correspondence via phone, email, and our website (www.blackdog.net.au), from media and publications, publicly available sources, cookies, and from authorized third parties. It is important to note that we do not control or guarantee the links or policies of external websites.
The primary purpose for collecting your Personal Information is to provide you with our services, share relevant information with our clients, and for marketing initiatives. We may also utilize this information for secondary purposes that are closely related to our primary objectives, provided you would reasonably expect such use or disclosure. You retain the right to unsubscribe from our marketing communications at any time by contacting us in writing.
When we collect Personal Information, we will, where appropriate and feasible, explain the reason for collection and how the information will be used.
Sensitive Information
The Privacy Act defines sensitive information to include details about an individual’s racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, criminal records, or health status. Blackdog Wear will only use sensitive information for:
- The primary purpose for which it was originally collected.
- A secondary purpose directly related to the primary purpose.
- With your explicit consent.
- When required or authorized by law.
Handling of Information by Third Parties
We strive to collect your Personal Information directly from you whenever reasonably practicable. However, in certain situations, information may be provided by third parties. In such instances, we will take reasonable steps to ensure you are informed about the information received from these third parties.
Disclosure of Personal Information
Your Personal Information may be disclosed in specific circumstances, including:
- To third parties when you have provided your consent for such use or disclosure.
- When legally required or authorized to do so.
Security of Your Personal Information
Your Personal Information is stored in a manner that reasonably protects it from misuse, loss, and unauthorized access, modification, or disclosure. Once your Personal Information is no longer required for the purpose for which it was collected, we will take reasonable steps to destroy or permanently de-identify it. Most Personal Information will be retained in client files for a minimum of seven years.
Accessing and Maintaining Your Personal Information
You have the right to access the Personal Information we hold about you and to request updates or corrections, subject to certain exceptions. To access your Personal Information, please submit a written request. We do not charge a fee for access requests, though a minor administrative fee may apply for providing copies. To protect your Personal Information, we may require identification before releasing the requested data.
We consider it important that your Personal Information remains accurate and up-to-date. We will make reasonable efforts to ensure that your information is precise, complete, and current. If you discover any inaccuracies or outdated information, please notify us promptly so we can update our records and continue to provide you with quality services.
Policy Updates
This Privacy Policy may be subject to change periodically. Any updates will be made available on our website.
Complaints and Enquiries Regarding Privacy
Should you have any questions or concerns regarding this Privacy Policy, please do not hesitate to contact us at:
1/64 Cave Hill Road, LILYDALE VIC 3140
info@blackdogwear.com.au
03 9735 9371